As part of its wider programme of activities, the Energy Efficient Motorsport Programme (EEMS) has launched its new EEMS Campaign Partner Initiative.

Alan Mercer, EEMS Programme Manager, says, “This is an excellent new initiative, which for the first time gives organisations within motorsport the opportunity to promote their commitment to the concept of energy efficiency in motorsport. By signing up to the charter, organisations will receive updates from EEMS, networking opportunities and will be able to promote their status as an EEMS Campaign Partner. This can only help in attracting investors and sponsors into the industry.

“Any organisation within UK motorsport can become an EEMS Campaign Partner, whether a race team, championship organiser, a supplier to the industry, a promoter or a race circuit owner. By signing the charter, they make a commitment to demonstrate active support for the development of energy efficient technologies, to consider the environmental impact of their motorsport activities and commit to reducing its environmental impact, to embrace appropriate R&D and testing projects and to promote the EEMS message and their own related achievements to others in the industry.”

Full details can be found on the EEMS website www.eemsonline.co.uk.

Organisations interested in becoming an EEMS Campaign Partner, should contact EEMS by phoning 0870 190 6454 or emailing info@eemsonline.co.uk

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For more information, please contact Janice Minton, EEMS Press Officer
Telephone +44 (0)1787 880820, Fax +44 (0)1787 880028 Mobile +44 (0)7803 050266 janice.minton@eemsonline.co.uk

EDITORS' NOTES

See the EEMS website www.eemsonline.co.uk for more information.

Energy Efficient Motorsport (EEMS) is one of five programmes sponsored by Motorsport Development UK to sustain and develop the UK's world-leading motorsport sector with direct funding from the DTI and four regional development agencies.

EEMS seeks to encourage the development of alternative fuels and powertrain technologies and put energy efficiency at the heart of modern motorsport without comprising the sporting spectacle. The widely held belief that energy efficiency and green technology are not compatible with exciting motorsport is simply not the case, in fact the UK motorsport industry stands to benefit by adopting EEMS concepts and taking a leading global role.

EEMS is working with championship rule makers on energy efficiency and the regulation of alternative fuels in motorsport, to encourage their wider use.